MBCOM Technologies & Southcomp Polaris score a big success with VMware Executive Connect Tunisia
Bringing decision-makers together created high-value discussions focused on real business and technology challenges
The MBCOM Technologies & Southcomp Polaris Executive Connect Tunisia, held on January 15 at the Radisson Blu Hotel & Convention Center, Tunis, successfully brought together executive leaders and technology experts from Algeria and Tunisia for a full day of strategic exchange, innovation, and collaboration.
The event provided a strong platform to explore VMware’s latest solutions and discuss key transformation strategies shaping today’s digital landscape. Through executive keynotes, technical deep-dive sessions, and interactive discussions, participants engaged in open conversations around modernization, resilience, and future-ready infrastructures.
Anas Jwaied, VP and GM at MBCOM Technologies, summed up the success of the event like this: “Executive Connect Tunisia brought decision-makers together to discuss real challenges in a focused setting, keeping customer needs and practical outcomes at the center of every conversation. The event also reflected the strength of our collaboration with Southcomp and the value of open dialogue in supporting digital transformation.”
Reflecting on the event, Bilal Kadi, Sales Executive, Algeria and Tunisia, MBCOM, shared: “This event was a great opportunity to engage directly with our partners and customers, and demonstrate how VMware solutions support their transformation journeys.”
Emphasizing the partnership dimension, Anis Abdessalem, General Manager Southcomp Tunisia, added: “This Executive Connect reflects the strength of our collaboration with MBCOM Technologies and our shared commitment to delivering value to our ecosystem in Tunisia and beyond.”
The teams present agreed on some key take-home thoughts as the event drew to a close. These were led by a conviction that executive-level engagement matters: bringing decision-makers together created high-value discussions focused on real business and technology challenges. Secondly, transformation is a shared journey: customers, partners, and vendors must work closely to align strategy, technology, and execution. In addition, technology must serve business outcomes: conversations on the day highlighted the importance of practical, scalable solutions that support resilience, modernization, and growth. It was also felt that regional collaboration adds value: cross-market exchanges between Algeria and Tunisia enriched perspectives and use cases.
Going further:
- Deep dives drive clarity: technical sessions helped translate strategic vision into concrete next steps.
- Strong partnerships accelerate impact: the collaboration between MBCOM Technologies and Southcomp Polaris demonstrated the power of a unified ecosystem.
- Engagement goes beyond content: networking and open discussions reinforced trust and opened doors for future opportunities.
- Momentum to build on: the event set a solid foundation for continued dialogue, follow-up initiatives, and long-term collaboration.
Rachid Said, General Manager of Southcomp Algeria, commented: “Polaris Executive Connect Tunisia was a valuable opportunity to strengthen regional collaboration and exchange concrete insights on how organizations can accelerate their digital transformation. Bringing together leaders from Algeria and Tunisia reinforces our shared vision and commitment to supporting customers with practical, business-driven solutions.”
This successful event reflected the strength of the partnership between MBCOM Technologies and Southcomp Polaris, and sets a solid foundation for continuing these conversations and building what’s next together.
About MBCOM Technologies, a Broadcom and VMware Representative
In March 2024, Broadcom established a sole regional partnership with MBCOM Technologies to manage the VMware business across Africa, CIS, Eastern Europe (except Poland, Czech and Slovakia), plus Levant and Middle East (except Bahrain, Kuwait, Oman, Qatar, Saudi Arabia and UAE). VMware Cloud Foundation is a unified private-cloud platform that combines the scale and agility of public cloud with security and performance of private cloud. Modernize infrastructure while reducing TCO with integrated, enterprise-class compute, storage, networking, management, and security. Accelerate innovation by empowering application teams with embedded Kubernetes and self-service IaaS.
About Southcomp Polaris & Mindware Group
Southcomp Polaris is a Mindware company. Mindware, a leading IT distributor in the Middle East and Africa (MEA) region, takes pride in offering top-quality global brands to over 7,500 partners with legal entities in 13 countries. With a rich history dating back to 1991 and headquartered in Dubai, UAE, Mindware’s unwavering commitment spans over three decades, empowering businesses with cutting-edge IT solutions, AI technologies, and fostering digital transformation. Mindware’s comprehensive offering encompasses a selection of leading brands in infrastructure, networking, security, storage, and artificial intelligence solutions.
As part of its Value-Added Distribution (VAD) methodology, Mindware goes the extra mile to provide supplementary value-added services to its reselling partners including pre-sales consultancy, implementation services, local technical support, AI enablement, marketing enablement tools, and multiple channel-enabling programs. Supported by strategically positioned logistic centres in key locations, Mindware ensures seamless distribution across all channels, efficiently catering to the needs of its esteemed partners and customers in both traditional IT and emerging AI landscapes.
