Interview: Marek Sodolski talks about data – ‘the fuel and currency of every company’
MDSap were Gold sponsors of CEO Forum in Bratislava with Marek Sodolski, General Manager Poland and Czech Republic, presenting at event
Marek Sodolski, General Manager Poland and Czech Republic at MDSap, recently presented at the two day CEO Forum event in Bratislava and the company itself was Gold Sponsor of the event in late September. On his LinkedIn profile, Marek revealed more about the discussions that took place in Slovakia and to find out more, we interviewed him about data and the modern business landscape.
Q: What difficulties does the post-covid world present for business? How can business and data intelligence companies/solutions help this?
At the CEO Forum we talked more than once about how to make accurate and possibly safe decisions in the post-Covid world of difficult access to fuel and the changing value of money. But there’s more: the post-Covid era has raised several other questions, for example, how many online shoppers will return to offline shopping and how will this affect logistics costs? And secondly, how will rising inflation (linked, for example, to energy prices or the large amount of money flowing into the market under business and consumer protection programs in the Covid era) affect consumption patterns?
To better answer even standard questions in times of uncertainty – what to sell, where to sell, how to sell, for how much and in which channels – companies are collecting more and more data from a growing number of sources. Already the aggregation of this data for predictive analyses is a challenge, where the help of data management experts is valuable.
Q: In your LinkedIn post about the CEO Forum, you wrote that “…every CEO knows that data is the ‘fuel and currency’ of every company. The question is how to acquire it quickly, collate it for predictive purposes with data from other sources, and how to be confident in the reliability of the results.” What does it look like when companies can’t do the above?
Firstly, there is an increasing risk that important decisions will not be taken quickly enough and that the analytical results on which these decisions are based will not consider all the necessary data or that the data will not be interpreted in a non-negotiable way. It is not uncommon in such situations for each department of the company to present a different value in response to the same question. Company teams might be asking “Our sales are 2 million? And another might answer, ‘No, it’s 2.1 million. No, no, no, it’s 1.7 million after all…”
So Incorta and similar solutions eliminates the very time-consuming processes of data acquisition, transformation and ‘loading’ – sometimes called ETL. It allows business users to build predictive reports – e.g. based on information from ERP systems or external sources (sometimes both) and not in a few months, weeks or days, but here and now, when they are needed for decision-making.
Q: Can you tell us more about how Incorta accomplishes this solution referred to, above?
Incorta makes it possible to achieve such results because it is a so-called ‘all-in-one’ platform or Uniﬁed Data Analytics Platform (UDAP) addressing direct connections to many data sources and provides data visualization capabilities, at the same time eliminating need of complex, costly and time consuming ETL processes. On top of that, its core Direct Data Mapping technology allow users to connect data from many sources precisely and creates reports very quickly.
More about Incorta
Incorta is the only unified data analytics platform powered by Direct Data Mapping™. Purpose-built to help companies stay ahead of the accelerating rate, volume, and complexity of modern enterprise data, the platform delivers unmatched speed and visibility. Incorta is built with open standards and integrates with cloud-friendly tools and platforms, making it easy to consolidate data in the cloud and extract meaningful insights.
By making any data source continuously available for analytics, the platform helps business leaders, business teams, and data scientists make more accurate, timely and transparent decisions with faster access to richer data sets. Backed by GV (formerly Google Ventures), Kleiner Perkins, M12 (formerly Microsoft Ventures), Telstra Ventures and Sorenson Capital, Incorta powers analytics for some of the most valuable brands in the world, including Broadcom, Credit Suisse and Shutterfly. To learn more and try it for yourself, visit www.incorta.com.
More about MDSap
MDSap, a gold partner of SAP and expert in SAP’s banking solutions, has over 25 years of in-depth experiences helping customers manage, integrate, analyze and mobilize business mission critical data across the enterprise. The company has an exceptional track record providing turnkey IT solutions across the Middle East, Turkey & Central Eastern Europe to over 400 enterprise customers and government entities. MDSap is part of the Midis Group and is a member of EPM International and currently operates 10 offices across the Middle East, Turkey and Central Eastern Europe.