Channels

From the tundra of northern Europe, to desert and on to jungle, spanning five time zones, Midis Group represents you in these six channels - Distribution – Local Office – Retail – Site & Power – Software Solutions and Professional Services – System Integration

Midis Group is one of the largest groups in the Middle East; we have financial discipline and strength; we drive connectivity, treasure the customer and build long-term relationships. We want to sell the customers in a very long way, and this is our strength, our competitive edge we have against others.
From the tundra of northern Europe, to desert and on to jungle, spanning five time zones, Midis Group represents you in these six channels - Distribution – Local Office – Retail – Site & Power – Software Solutions and Professional Services – System Integration

Distribution

We stock product so you always have local inventory, selling to systems integrators, on credit in local currency. We also provide level one support, and product training as well, so your representatives in the market can then become certified resellers, and the market becomes confident in your solutions.

Local Office

With our Local Office model, in each region we establish a company and expert team dedicated entirely to building your market and your business alone. These local offices become part of your organization as much as part of ours. Through Midis Group - but with your brand, programs, and strategy - we transform you into a trusted regional player, with pre-sales, marketing, service, renewals, first level support and training all handled expertly, in your name, by us.

We promote your brand and solutions through expert, locally-tuned messaging and outreach.  Then we implement your go-to-market model, bringing on the leading resellers and system integrators to multiply your presence and achieve unprecedented market coverage and penetration.  Finally, emerging markets are notoriously volatile, so we provide you with a variable cost structure that shifts most of your risk to us so that, applying our experience and expertise, we both succeed.

Retail

With close to 60 stores throughout the region, we source from vendors and we sell to end users in Eastern Europe and the Middle East. We compete on service and customer experience, keeping your premium product in a premium environment.

Site & Power

Our 1,000 technology professionals, engineers and technicians ready spaces, secure them and equip them with cables, racks, CRACs, enabling precise temperature and humidity control, regulated power via UPS, and generators. Our more than 25-year partnerships with Vertiv (Liebert) and Kohler-SDMO have positioned Midis Site & Power as the go-to “Data Center Preparation People”.  We also provide local assembly and service for optimum customization, inventory/cost management, & customer support.

Software Solutions and Professional Services

We understand issues asset-intensive industries face, providing appropriate, cost-effective digital transformation to help you scale, including SAP, Oracle, and IBM Maximo. Deployment is more than purchasing a license: our consultants help you and your customers extract the most value from the software.

Midis Group offers best-fit software solutions and training including setting up analytic reports.  Our holistic approach - tailoring every ERP implementation to each customer’s needs - enhances your bottom line and resilience. Our partners and users have seen significant reductions in excess inventory and downtime, along with meaningful increases in asset and labor utilization, helping make us the trusted name in digital transformation.

System Integration

Midis Group works with major users to define and refine their requirements, then integrates your product into a solution package and bids for you. We demonstrate on site at the proposed environment, from airport to hospital to refinery. To help establish the market, we commit end-user support and provide customer financing through project completion.

The portfolio of industries we serve includes banking, defense, education, government, healthcare, higher education, hospitality, manufacturing, oil and gas, retail, telecommunications, travel and transportation, and utilities.

We are delighted with the partnership we have built with MIDIS to help us rapidly expand our Middle East presence. The partnership has enabled us to drive more velocity in our business and increase our sales coverage model across the region. Having a partner that has in-depth understanding of the local markets has resulted in us being able to deliver superior field sales and marketing support to our channel partners and customers alike.
— Chris Ross, SVP Sales, International Barracuda Networks